When setting out to find my wedding dress in HK, I visited several bridal shops before landing on the LOFT Bridal. Where other bridal shops in Hong Kong showcase a large number of designer wedding gowns that are generic in style, commonly seen and otherwise lack character, the LOFT Bridal carries unique pieces with each one being truly art designs of their own.
As someone who loves fashion and wanted arguably the most important dress of my life not just to impress but to show my personality, the Loft was more than able to meet that with its exclusive range of wedding dresses that are not found in other boutiques. From very simplistic clean-cut styles that ooze elegance to more dramatic structured pieces that show a lot of character to dreamy romantic laced draped gowns, there is something that suits every bride's character.
It is this commitment to sourcing true fashion pieces (not just mere designer wedding dresses) that impressed me. The personalized and tailored service offered at the LOFT Bridal is also something that very much made me decide on this shop rather than others. Before the LOFT Bridal, I visited certain HK bridal shops which treated the process of a bride choosing a bridal dress purely as a commercial process (pushing package deals and helping you try on wedding dresses with a hint of impatience). The experience with Jackie and her team was entirely different. The service was personal, tailored with care and I did feel that they try to bring your "dream” look into reality. The LOFT stands for Lab of Fairy Tales, I personally feel that the team at LOFT Bridal still holds true to their original goal of bringing about fairy tales for brides